Use Google Alerts to feed the hungry Google beast [video]

Google Alerts – a MUST do for small business – to follow what people are seeing and saying about you and your business online. It’s really simple and painless, a great service from Google. First, go to the Google Alerts page  and sign in to your Google account. If you want to manage your alerts, [...]

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Group Workshop scheduled Tuesday September 13th

Given everyone’s very busy schedule AND the need to learn how to use social media marketing to grow the business, I have decided to hold group sessions. These group sessions will be for small business owners and professionals who want to learn to use social media to market their business. We will cover: Facebook, Google, [...]

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Push and Pull in your Social Media Marketing [video]

In this video, I talk about how push and pull technologies need to work together in your social media marketing efforts. Many of the business folks I work with are just learning how different the mindset needs to be when using push methods and pull methods. Take a look. [jwplayer mediaid="1209"]

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Is your media socially awkward?

Social media … you can use it to grow your business, get a job, establish a web presence, or just have fun with friends. Aside from the invention of the Internet itself, it may be the greatest thing since sliced bread. What is all the brouhaha about social media, especially for small-medium businesses? What makes [...]

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A dirty little secret I learned in MBA school

Okay, it’s not really dirty, or little for that matter. And it’s really not secret. But many of the leaders and managers I work with have forgotten it or have never heard of it. It’s the fast-cheap-good reality of decision making. You are always bound by the “pick two” rule. Because there is no such thing as producing a fast, good [...]

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